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Showing posts from October, 2014

Networking in Professional Associations

(Published in the Special Edition of Focus for the 44th World Conference of the International Association of Financial Executives Institutes, October 15, 2014)  Relationships are the backbone of any business, more so in this regional and global economy. Many of these relationships are initiated, maintained, and nurtured at professional networking events. As Metcalf’s Law describes it - the value of a network is proportional to the square of the number connections. Accordingly, the value of your network is related to its size. The value of these events comes from the ties you build - both weak and strong - with a wide array of professionals, beyond just your clients; hence, the value of events like this comes from the connections you build, may it be weak or strong. By engaging with delegates, speakers, and even the organizers of this event will give you valuable insights about the market, prospective partners, competitors, potential employees, and even potential employers ...